When it comes to hair care it appears that many people don’t know the difference between professional hair care and supermarket brands, particularly the damage that supermarket brands can cause to your hair in the long term. As a result it appears that many people opt for price over quality when it comes to their hair.
This month, to encourage people to see the difference for themselves, Hairhouse Warehouse is selling six varieties of C}4U 250ml shampoo at the low price of $5 (while stocks last, normally $14.95 RRP), giving people the opportunity to try professional shampoo at a supermarket price.
Professional products may appear to cost more, but they are actually more concentrated, so in reality they’re very cost-effective and much better for your hair,” says Arthur Mitroulas, General Manager of Hairhouse Warehouse.
Generally speaking, professional hair care products are made with better ingredients and are designed to cleanse your hair and remove build up, leaving you with healthier hair. Many of the cheaper supermarket brands coat your hair in silicon or plastics to give that shiny look, but don’t actually do that much to the condition of your hair,” says Mitroulas. “In the long term this can be damaging to your hair, which is why it is worth spending that little bit extra and investing in professional products.”
A key aspect of professional hair care is identifying exactly what each individual needs. Everyone has a different type of hair, whether that be frizzy, fine or coloured and that means each person needs a different type of shampoo and conditioner. People often choose the wrong products and don’t get the best results, leaving them dissatisfied with professional products.
“Our qualified staff can offer customers expert advice, ensuring they get the right product for their hair, so we are confident that once people try professional shampoo, they’ll see the benefit and won’t be heading back to the supermarket for their hair care needs,” says Mitroulas.
The C}4U shampoo is on sale for $5 from Thursday 14 October until sold out. The promotion includes C}4U Thermal, Addict, Cure, Revamp, Frequent and Expand shampoos.
For more information visit www.hairhousewarehouse.com.au
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